Categorized | Google, Marketing

Google Drives Me Nuts

Posted on 16 September 2007 by SonHouse

Google is driving me crazy with their quality score algorithm.  I have a site that I’ve been driving traffic to via adwords for some time and let’s just say the site is for blue widgets.  They have jacked my minimum bid for the keyword blue widget from .20 to 1.00.  Now, if blue widget is not relevant to blue widgets, I don’t know what is.

This has been an ongoing problem with them in many of my campaigns.  I keep my keyword lists relevant to my landing pages, etc. and still get slapped.  Try to play by the rules and they can always hide behind some vague copy in their TOS.  Can’t wait until someone knocks the king of hill off their hill.

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